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Making the WWW work for your business

The Internet and the World Wide Web offer potential "high street" visibility for all sizes of business without neccessarily incurring "high street" prices.

search marketing workshop

Tam does SPICE a favour !

In his Daily Record column on April 19th, Tam Cowan - he of BBC Off the Ball fame - wrote about his enjoyment of "the staff curry" and his delight when he found it on the menu at SPICE Indian Cuisine in Hamilton.

>> read more about Tam's visit to SPICE

   
search marketing workshop

Search Engine Optimisation

Search Engine Optimisation is the art of optimising your web pages for both search and and human visitor purposes. It's not about black magic or any form of cheating! It's simply about giving the best information you can in the right places.

>> read more about Search Engine Optimisation

   
search marketing workshop

Web Review

A Web Review is an impartial look at your website which results in a report about how well developed areas of your site are perceived to be along with comments and suggestions for areas of improvement.

>> read more about Web Reviews

   
search marketing workshop

Expanding Your Website

A website it a collection of web pages, each page being a marketing opportunity. It is important to keep your website up to date and there are good reasons for adopting a policy of slowly adding pages to your website to expand it.

>> read more about Expanding Your Website

   
search marketing workshop

Hosting your website

Your website needs to be hosted somewhere, i.e. it needs to be on a web serving computer somewhere, linked to your Domain Name (see below) and with access available to you for updating purposes.

>> read more about Hosting Your Website

   
search marketing workshop

Get Yourself a Domain Name

Many of us have cheap or free web hosting with our internet connections. But for business it is important to identify yourself and market your brand and/or product through your web/e-mail address.

>> read more about Getting Yourself a Domain Name

   
search marketing workshop

Search Marketing Workshop

From time to time low-cost Search Marketing workshops have been run which assist business owners and representatives to get a first step into the world of Search Marketing and Search Engine Optimisation.

>> read more about Search Marketing Workshops

   
search marketing workshop

Website Development

If you are about to develop a website for the first time, it is worth while taking time to plan this with your future objectives in mind.

>> read more about Website Development

 

 
 
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